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Firstunion Group Honored as Shenzhen Top Brand, Bay Area Top Brand, and Brand Building Benchmark Enterprise
2025-05-21
Recently, the 9th Shenzhen (Bay Area) International Brand Week opened grandly in Shenzhen, drawing global attention. As a pioneer and leader in China’s electronic atomization industry, Firstunion Group was awarded three prestigious honors at the event: “Shenzhen Top Brand,” “Bay Area Top Brand,” and “Brand Building Benchmark Enterprise,” establishing itself as the brand-building exemplar of the electronic atomization industry at the event.
The “Shenzhen Top Brand” cultivation and evaluation initiative, launched by Shenzhen Industrial Federation under the principles of Shenzhen Government Document [2003] No. 64, is a public welfare program dedicated to advancing brand building. It stands as the nation’s only collaborative effort involving government, enterprises, social organizations, research institutions, and media to enhance corporate and product reputation. Data from Shenzhen Industrial Federation reveals that over 22 sessions, the program has recognized 1,120 “Shenzhen Top Brands”—representing just 0.04% of all enterprises in the city—which collectively contribute 47.97% of Shenzhen’s total sales revenue, 42.05% of tax payments, and 32.87% of export value.
As a globally oriented enterprise nurtured in Shenzhen, Firstunion Group has earned its place among this elite “0.04%” by delivering industry-leading market share and technological innovation.
The additional accolades of “Bay Area Top Brand” and “Brand Building Benchmark Enterprise” underscore its exemplary role in fostering industrial chain collaboration and advancing international brand development across the Greater Bay Area.
Founded in 2004, Firstunion Group is a global pioneer in electronic atomization, dedicated to offering one-stop solutions to customers through world-class electronic vaporization technologies.
We are honored to partner with over 200 brands across more than 80 countries and regions worldwide. Leveraging our independent research and development capabilities, we have established key technological platforms,
including nicotine atomization, non-combustion heating, medical atomization and functional substance atomization.
These platforms enable us to offer a diverse range of products, such as atomized electronic cigarettes, heat-not-burn (HNB) devices, products for delivering CBD.
With seven leading innovation laboratories and six manufacturing centers strategically located in key domestic and international markets,
Firstunion has earned numerous international management system certifications and qualifications. Additionally, our products have received several prestigious international design awards.
Moving forward, Firstunion Group remains committed to its mission of “Innovate Vaping Technology, Enhancing Human Wellbeing,”
exploring new pathways for global brand building while promoting standardized and internationalized development within the electronic atomization industry.